Miami Beach Convention Center Taps Miles Partnership to Build New Website
Miami Beach, Fla. (October 21, 2022) — The Miami Beach Convention Center, the centerpiece to Miami Beach’s meetings, conventions and trade show industries, is pleased to announce its selection of Miles Partnership as its new website/digital agency.
Miles Partnership is a strategic marketing consultancy focused exclusively on travel and tourism. The company has been building and supporting large, complex websites for more than 20 years and has been recognized as an Outstanding Web Developer by the Web Marketing Association for nine years in a row.
“We’re excited to partner with Miles and harness their extensive design, technology and content expertise to develop a future-focused, strategy-driven website for the Miami Beach Convention Center,” said Ariane Hiltebrand, Director of Marketing & External Relations at Miami Beach Convention Center. “The new site will better serve our meeting and event planners, partners, key stakeholders and our neighborhoods while enhancing and amplifying the convention center’s digital presence to drive increased economic impact for Miami Beach and its residents. Here at the MBCC, we’re all about delivering exceptional events, driving excellence in customer service while creating memorable experiences.”
The Miami Beach Convention Center recently underwent a $620 million renovation, and the new MiamiBeachConvention.com will fully reflect the state-of-the-art property in the digital space. The website will be developed on a solid technical foundation that will provide for continuous evolution, easy administration and excellent performance well into the future. A greater focus on SEO, interactive & visual content, as well as accessibility across the new site will provide exceptional user experience to all site visitors and make planning a convention, meeting or event easier than ever. New tools and planned enhancements include interactive maps, planner tools & guides, improved connectivity with social media feeds and custom video integrations, and area discovery landing pages showcasing the exceptional MBCC campus and area attractions.
“We look forward to developing a state-of-the-art website in collaboration with the Miami Beach Convention Center team,” said David Burgess, President & CEO of Miles Partnership. “Together, we will leverage technology, data-driven insights and accessible content formats to build a website that connects key audiences with the convention center.”
Miles Partnership was selected through a formal RFP process and will begin work with MBCC immediately.
About Miami Beach Convention Center
The Miami Beach Convention Center (MBCC) is the centerpiece to Miami Beach’s meetings, conventions and trade show industries. Re-imagined following a $620-million-dollar renovation, the expanded MBCC includes a new 60,000-square-foot Grand Ballroom, four junior ballrooms, almost 500,000 square feet of exhibition space, an expanded Grand Lobby, pre-function areas that are bathed in natural light, up to 84 breakout rooms, approximately 800 roof deck parking spaces, almost 2,100 miles of cabling to support all IT communications, $7.1 million dollars’ worth of art curated by the City of Miami Beach Art in Public Places program and a six-acre (Pride Park) and three-acre (Collins Canal Park) public green spaces that can serve as incremental event space. The MBCC Campus includes two new event spaces: Venu, a space for elegant private events and upscale meetings, and The Rum Room, a 1920s restaurant with an enticing tapas-style menu and local South Florida rums. The MBCC is proud to achieve Global Biorisk Advisory Council® (GBAC) STAR™ Facility Accreditation, the gold standard for facilities and venues worldwide, and LEED® Silver Certification achieved as part of the venue’s $620-million-dollar expansion project, which includes many environmentally friendly features.
About Miles Partnership
Miles Partnership is a strategic marketing consultancy focused exclusively on travel and tourism. Miles works with more than 130 destinations and hospitality businesses to create forward-thinking print and digital content marketing solutions. www.MilesPartnership.com